2025 Summer
Coinbase Advanced
https://www.coinbase.com/advanced-trade
Role
Product Designer Intern — Worked as the sole designer on these projects
My team
Scaled Order
PM - Ayush Rastogi; Developer - Julia Hazer, Reed Williams; Data - Stewart Gibson; Design - Hannah Park
Derivatives OI
PM - Alan Waldman; Developer - Zezhi Xia, Ritika Pareek, Jim Cai; Data - Han Deng; Design - Hannah Park
CDS8 x Adv Theming
Project lead - June Punkasem; Design - Hannah Park
Timeline
May 2025 — Aug 2025
Overview
At Coinbase Advanced, I delivered three high-impact projects: designing Scaled Orders, launching USDC OI Rewards, and auditing the Advanced design system for consistency and scalability.
USDC OI Rewards reimagined incentives by tying boosted APY tiers to open interest. I designed a gamified system that shifted users from passive holding to active trading, doubling engagement and scaling reach 50×.
Scaled Orders was a top-requested feature that let traders split large trades into smaller limit orders. I simplified a complex, high-friction flow into an intuitive experience, cutting clicks by 50% compared to Bybit and giving users more control in volatile markets.
CDS8 × Advanced unified Coinbase Advanced’s design language. By auditing 50+ components across 20+ screens on both web & mobile, I improved visual polish, reduced developer debt, and built a scalable foundation for future features.
NDA Statement
Due to confidentiality, only a preview is shown here. You can access the full case study using the password included on my resume.


